The Lost Abbey Announces Ultimate “Box Set”
Craft Brewery will issue a limited edition music-inspired beer each month in 2012, culminating in a collector’s box set
SAN MARCOS, Calif. — Get ready to crank the stereo up to 12. In January 2012, The Lost Abbey will begin a year-long series of special edition beer releases inspired by classic rock anthems invoking Heaven and Hell. Each month the brewery will release one new beer, culminating in December with a complete boxed gift set of all twelve. Each “track” released will be limited to a total of 450 bottles and available exclusively in the brewery’s tasting room.
Three Collections
The Box Set releases are divided into three collections of four titles each:
- Re-Masters – Barrel-aged spins of The Lost Abbey mainstays
- Re-Mixes – New blends created from The Lost Abbey archives
- Fresh Tracks – All new beers brewed specifically for Box Set
Each release will be offered in a 375ml corked, hood-and-wire format and include its own original art. Beers will represent the full gamut of The Lost Abbey’s signature stylings, including fruit and spiced beers, wood-aged brews, sours, wild, and spontaneously-fermented ales.
Tasting Room Only
Because of the extremely limited nature of these beers, there will be no general distribution of Box Set releases. Individual tracks, priced at $15 each, will be available exclusively in the brewery tasting room on a first come, first serve basis and will be required to be opened and consumed on premises to prevent unauthorized re-distribution. Empty bottles may be taken off premises but will include measures to prevent counterfeit re-packaging.
The first track, an ode to Van Halen’s 1978 anthem, “Runnin’ With The Devil”, is scheduled for release January 21, 2012. Details will be available on The Lost Abbey website in mid January.
Subsequent tracks will be released the third Saturday of each month throughout the year, culminating in the release of the full 12-bottle packaged gift set in early December.
About Port Brewing / The Lost Abbey
Founded in 2006, Port Brewing and The Lost Abbey produces an extensive line-up of award-winning ales and lagers. Under the direction of legendary brewmaster and co-founder Tomme Arthur, the brewery was named 2007 Great American Beer Festival Small Brewery of the Year, and 2008 World Beer Cup Champion Small Brewery. The company’s beers, many of which are aged in oak barrels for 12 months or longer, are universally recognized for their complexity, unique flavors, and bold, boundary-pushing styles. For more information, contact Port Brewing / The Lost Abbey at 155 Mata Way, Suite 104, San Marcos, CA 92069, telephone (800) 918-6816, and on the web at www.lostabbey.com.
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For more information, please contact:
Sage Osterfeld, Media & Communications Liaison
sage@lostabbey.com
(800) 918-6816 x 104